BEAUTYPARK.COM Privacy Policy

Last Updated: September 22, 2017


The below Privacy Policy is for your use of services or features on the sites owned and controlled by Beauty Park, Inc.. ("Beauty Park"), including www.beautypark.com. Throughout the Privacy Policy, any terms such as “we,” “us,” “Beauty Park,” or “our” will refer to Beauty Park, Inc. Beauty Park takes your privacy seriously. This Privacy Policy describes what information this Site gathers about you, how we use that information, and what steps we take to protect that information.

By using this Site, you consent to the terms of this Privacy Policy as well as the Site’s Terms of Use. Beauty Park may change this Privacy Policy from time to time. Please check back periodically for up-to-date information about our privacy practices.

  1. INFORMATION COLLECTION.


This Site collects information about you to provide and improve our services, communicate offers that we believe will interest you, to administer our business, and to offer you a more personalized experience through We are B/P. 

Information You Provide to Us

We collect personal information from you when you submit that information to us voluntarily. For example, we collect information from you create an account on the Site; communicate with our customer service team online; participate in a Beauty Park promotion, such as a sweepstakes or contest; post a tagged photo or other content on a third party social network in response to our request; or post a product review, question, answer, or other information on the Site. 

The personal information we collect may include the following: name, ID, password, email address, shipping address, phone number. Collecting this information allows us to provide personalized interactions. We may also ask you to provide other information, such as demographic information (gender, age) or about your product preferences and interests. If you register at this Site, enter a promotion, opt-in to receive emails, newsletters or other offers or communications, we collect and store the information provided. You can choose not to provide certain information, but you might not be able to take advantage of some of our features including customization and communication. 

Information On Third Party Sources

This Site may include links to websites/applications that are owned or operated by third parties. This Privacy Policy does not cover information that you submit on other websites/applications, even if we communicate with you on those sites. For example, if you post something on Facebook, Twitter, or YouTube, that information is governed by the privacy policies on those websites, and is not governed by this policy. 

We may collect information about you from third parties. Such information may include demographic data (such as age and gender) and purchase preference information. We may use this information to supplement or update our records, improve the quality or personalization of our communications to you, and help prevent or detect fraud. 

Automated Information Collection

We automatically receive and store certain types of information when you interact with our Site, our emails, and/or our online advertisements. This information helps us to make our Site work more efficiently, evaluate use of our Site, and support our website analytics and marketing campaigns. Here are some of the types of information we may automatically receive: 

Technical information like your internet protocol (IP) address, your device operating system and browser type, your referring website's address, and your clickstream through our Site. 

Cookies that recognize you as you use or return to our Site. The cookies allow the Site to provide you a more continuous and personalized shopping experience. Cookies are small text files that a website or email saves to your browser and stores on your hard drive. 

Web beacons that allow us to know what pages on our Site have been visited, what emails have been opened, and if our banner ads have been effective. 

Cookies

Like most other websites, our Site uses cookies. Cookies are small data files that identify the web browser on a particular computer. When you visit beautypark.com, cookies will be sent to your browser and stored on your computer’s hard drive. Cookies help us recognize your device and provide more customized services. For instance, we use cookies to analyze the frequency and duration of visits, traffic statistics from members and non-members, customer preferences, interests in promotions, etc. We may also use technologies, such as our own cookies, to provide you with personalized online display advertising tailored to your interests. The information we gather using cookies enables us to improve your experience with Beauty Park through targeted marketing and customization features. You can choose to reject our cookies by changing your browser preferences. If you choose to block our cookies, however, you will not be able to benefit from some of our services including personalization. If you disable, block, or delete cookies, not all of the tracking described in this Privacy Policy will stop. 

Interest-Based Advertising

We collect personal information about users over time and across different websites when you use this Site. We also have third parties that collect personal information this way. For example, we may use one or more third-party online advertising networks to serve ads on our behalf on third party websites. The third-party ad network may collect information about your visits to our Site and your interaction with our online ads. For example, it may keep track of how many of our ads you saw before visiting our Site. This is primarily accomplished using technology such as cookies, action tags, web beacons, and/or GIF tags which are placed in various places within our Site and our online ads. 

We may share information with third-party ad networks in an aggregate form to help us analyze and improve our Site and our online ads. The third-party ad networks may use information about your visit to our Site and other websites in order to provide you with ads about goods and services that may be of interest to you. For example, if you browse for information about mascara products on our Site or on third party websites, we or the online ad network may show you ads for mascara products. If you would like more information about this practice or the process of opting out of online ad networks, please visit http://www.networkadvertising.org/managing/opt_out.asp. If you opt-out of interest-based ads, you will still see ads on websites you visit, but those ads will not be based on your browsing behavior. 

Some browsers have a 'do not track' feature that lets you tell websites that you do not want to have your online activities tracked. These features are not yet uniform, so our Site is not currently designed to respond to those signals. 

You can opt-out of some, but not all behavioral based advertising by using your browser settings to block cookies or notify you when a cookie is set. 

Website

When you use our mobile website, we may receive information about your location and your mobile device. This information may include the type of mobile device you use, the temporary or persistent unique device identifier (UDID) placed by us or our service providers, the unique identifier assigned by Beauty Park to your device, the IP address of your device, your mobile operating system, the type of mobile web browser you use, and data from the way you use our mobile website.

Our mobile website may also collect information about the location of your device. Your device should require you to provide permission before our mobile application/website obtains location information from technologies like GPS, Wi-Fi, and/or cell towers. We and our service providers may use this information, along with other information submitted by you, to provide you with location-based services like local store information, search results, special offers, and other personalized content.

Most mobile devices allow users to disable location services by using controls located in the device's settings menu. If you have questions about how to disable your device's location services, please contact your mobile service carrier or your device manufacturer.

We may anonymize your Personal Information so that you are not individually identified, and provide that information to our partners. We may also provide aggregate usage information to our partners, who may use such information to understand how often and in what ways people use our Services, so that they, too, can provide you with an optimal online experience. However, we never disclose aggregate usage information to a partner in a manner that would identify you personally, as an individual.


Children Under 13 Years of Age

This Site is directed to adults, and does not knowingly collect personal information online from children under the age of 13 without prior parental consent. If you are the parent or guardian of a child under the age of 13, and you believe your child has provided personal information to our Site that you would like us to delete, please contact us at help@beautypark.com.

  1. INFORMATION USE, DISCLOSURE, AND SHARING.


The information we collect on this Site may be used to fulfill your requests (such as product orders and responses to email questions), to support our core business functions (such as order fulfillment, internal business process management, authentication, loss and fraud prevention, and public safety functions), and to communicate with you about our product offers and promotions. You can sign up for our e-mail list by providing your e-mail address through our Site services. When you provide your e-mail address to us, you may become a member of Beauty Park’s Rewards Program, so you may receive future discounts, gifts and beautypark.com e-mails. 

To accomplish these purposes, we may combine information about you that we collect online and from third party sources. We may also transfer or disclose your information within our corporate family of companies that are located outside of the United States.  By using the Site, you consent to transferring your data to these countries. Please note that laws vary from jurisdiction to jurisdiction, and so laws and regulations relating to privacy and data disclosure, applicable to the places where your information is transferred to or stored, used or processed in, may be different from the laws and regulations applicable to the place where you are resident.

We may make third party services, including third party applications, available to you on this Site. 

We may disclose your personal information to identify you to anyone to whom you send messages via the Site. You may also disclose your own personal information on interactive services such as message boards, product reviews, question-and-answer pages, profile pages, and social network features offered by us or by third parties. Information you post or disclose through such interactive services may be available to the general public. Please exercise caution when deciding whether to disclose your personal information, location, or similar information via this Site.

We may disclose the information we collect about you (including personally identifiable information) to third parties to comply with applicable laws, regulations, and/or governmental requests. We may also disclose such information to verify or enforce compliance with our Terms and Conditions and this Privacy Policy, to process and fill your order, reduce credit risk, protect against fraud, protect against misuse or unauthorized use of our Site, or when we believe in good faith that the law requires such disclosure. We may also disclose such information to a successor entity in connection with a merger, consolidation, sale of assets or other corporate change affecting the Site.

 

In certain situations, businesses or third party websites we’re affiliated with may sell or provide products or services to you through or in connection with the Services (either alone or jointly with us).  You can recognize when an affiliated business is associated with such a transaction or service, and we will share your Personal Information with that affiliated business only to the extent that it is related to such transaction or service. We have no control over the policies and practices of third party websites or businesses as to privacy or anything else, so if you choose to take part in any transaction or service relating to an affiliated website or business, please review all such business’ or websites’ policies.

 

We may choose to buy or sell assets.  In these types of transactions, customer information is typically one of the business assets that would be transferred.  Also, if we (or our assets) are acquired, or if we go out of business, enter bankruptcy, or go through some other change of control, Personal Information could be one of the assets transferred to or acquired by a third party.

  1. SECURING YOUR INFORMATION.


Beauty Park works to protect your personal information. We also urge you to protect your own privacy. We recommend that you do not share your Site password(s) with anyone.

While our Site strives to ensure the integrity and security of our network and systems, Beauty Park cannot guarantee that our security measures will prevent third-party hackers from illegally obtaining this information.

  1. PUBLIC FORUMS.


Please remember that any information you may disclose in public areas of our Site or the Internet becomes public information. You should exercise caution when deciding to disclose personal information in these public areas.

  1. CONTACTING US.


If you have any questions about our privacy or security practices, please contact us at help@beautypark.com.

 

  1. OPTING OUT.


If you would like to stop receiving promotions, updates and/or special offers at any time, you may e-mail us at help@beautypark.com with a statement requesting that you wish to opt out of Beauty Park e-mail promotions, updates and special offers. Please allow sufficient time for your request to be processed. It may take up to 10 days to process an email opt-out request.

  1. HOW TO UPDATE YOUR INFORMATION.


You may enter and update your contact information after logging in to your account on our Site.

  1. YOUR CALIFORNIA PRIVACY RIGHTS.


If you are a California resident and a Beauty Park customer, you have the right to request information from us once per calendar year regarding the customer information we share with third parties for the third parties direct marketing purposes. To request this information, please send an email to legal@beautypark.com with 'Request for California Privacy Information' in the subject line and in the body of your message. We will provide the requested information to you via an email response.

 

  1. CONTACT INFORMATION.

 

If you have any questions or concerns about this privacy policy, please contact Beauty Park at legal@beautypark.com and we will work to resolve your concerns.